Where discerning clubs and societies turn for classic design and fine branded products.

We are pleased to announce the launch of Hawley & Allan LLC, a new firm whose principals have extensive experience and expertise in design and manufacturing services of bespoke private-label items to clubs and societies. The firm incorporates its understanding of classic design to create fine branded products, including ties, scarves, badges, medals, and other distinctive accessories that reflect the unique heritage and prestige of each organization.

Shervin Hawley brings years of experience assisting societies with design and manufacturing, using a educated eye for detail and deep understanding of heraldry and symbolism. He is known for his highly conceptual and meticulously designed scarves and pocket squares. Robb Aley Allan is a co-owner of New & Lingwood, an elite 160-year-old men’s outfitter founded in Eton and headquartered in London’s Jermyn Street, with a long history of sartorial excellence. N&L works with the finest British mills, weavers, and tailors to make highly distinctive items known
throughout the world.

With their combined expertise, the two principals aim to elevate the visual identity of lineage societies and private clubs through meticulously crafted, high-quality items using first-class manufacturers. “Many small societies and clubs are run by volunteers, most of whom have little experience
finding and working with weavers and mills in the UK and Europe,” says Allan. “Shervin and I have had years doing so, and hope to bring that knowledge to their advantage.” Hawley & Allan invites clubs, societies, and other distinguished groups to explore how their expertise can help create meaningful, high-quality items that honor legacy and inspire members.